Hi, I'm Eduardo Mendoza, SEO | Marketing Technologist | Content & Social Media Strategist | Google Analytics Evangelist
Eduardo Mendoza's Bio:
Develop and implement digital strategies based on new technologies to improve brand awareness. Achievements: Create within the IBM Websphere Portal using the Web Content Manager the web site for the University and its 31 campus. Taking in mind the implementation of the SEO strategy in order to get more visibility on google.com, google.com.mx in Spanish and English. Develop and implement the News and Media website for the University, like an online news paper. Establish the unique Internet image of the presence of the Tecnologico de Monterrey in all its campus. Implementing new web technology considering the Tecnologico de Monterrey and the end user needs. Develop and provide training for the personnel responsible for the Web system in each one of the campus. Examiner: Modelo para desarrollo de portales web : una perspectiva centrada en el usuario (2007).
Eduardo Mendoza's Experience:
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Web Content Manager at Tecnologico de Monterrey
June 2005 - June 2008Create within the IBM Websphere Portal using the Web Content Manager the web site for the University and its 31 campus. Taking in mind the implementation of the SEO strategy in order to get more visibility on google.com, google.com.mx in Spanish and English. Develop and implement the News and Media website for the University, like a online news paper.
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Telecommunication assistant at Teleperformance Mexico
February 2005 - May 2005Be in charge of the servers that provide the service for the call center. The installation of the phone lines and PBX administration.
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Web & Support Systems Director at Tecnologico de Monterrey
July 2008Develop and implement digital strategies based on new technologies to improve brand awareness.
Eduardo Mendoza's Education:
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Higher Ed Experts
2013 – 2013Social Media Marketing Campaigns for Higher Ed -
Higher Ed Experts
2013 – 2013SEO for Higher EdConcentration: Search Engine Optimization, PPC/CPC, keyword research -
Higher Ed Experts
2012 – 2012Web Analytics for Higher Ed (WAHE)Concentration: Google Analytcis -
Instituto Tecnologico y de Estudios Superiores de Monterrey
2002 – 2004MasterConcentration: Telecommunication Management -
Instituto Tecnologico y de Estudios Superiores de Monterrey
1996 – 2001EngineerConcentration: Electronic & Communications
Eduardo Mendoza's Interests & Activities:
Search Engine Optimization, Google Analytics, Google Adwords, Marketing, SEO, SEM, Internet Marketing, IBM WCM.